A veteran of over 100 grassroots campaigns Jim shares his experience in his books.


Available Now: Organize to Win print edition, includes volumes 1-3. 463pp, $16.59

Lessons from hundreds of grassroots campaigns. A step-by-step guide to making change. Jim Britell, environmental activist and political organizer, shares what he has learned during 30 years helping local groups to organize and run effective campaigns.Organize To Win is a series of three books that distill lessons from hundreds of grassroots campaigns to show how anyone can stop bad projects. These guides lead you step-by-step through the minefields citizens, who try to effect change in their communities, must navigate.

Leading a successful grassroots campaign involves organizing people, holding meetings, writing letters, being interviewed, and negotiating with trained professionals and lawyers. You will be advocating in regulatory and political settings that your opponents have mastered. These books will teach you lessons learned from hundreds of campaigns in which ordinary people protected old growth forests, stopped destructive gold mining, prevented giveaways of public land, and halted proposed landfills.

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